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Select Mating Service (SMS)



A Genetic Business Plan for Your Dairy Operation

Developing a herd of cows with the type and production you demand - that’s the goal of the world’s most trusted mating program, Select Mating Service™ (SMS™). SMS is a genetic business plan for your dairy operation. Professional SMS evaluators use research, computerized analysis, cow knowledge and good relationships with dairy producers to build better cows throughout the world, one mating at a time. They work hard to save you time, protect your investment and meet your standards.

Multiple Programs Available:
Cow-Based Linear Evaluation Each cow is evaluated using 17 primary traits that are 10 percent or more in heritability. Evaluating the total cow is important due to many correlations between traits.

Pedigree Mating (SMS II™)
Pedigree information is used for inbreeding and recessive management on heifers or cows. SMS even allows you to utilize the type of information of the dam, if evaluated, to better predict the parent average type of the offspring.

One of the most critical aspects of any successful business plan is the training of the staff expected to carry out the plan. Your dairy operation depends on hard-working, trained personnel, and so does your genetic business plan. Select’s professional SMS evaluators combine good old fashioned cow sense with the most advanced computerized analysis to work with you to achieve your goals.

Select’s professional evaluators attend regular training and see milking daughters from across the country to help guide you with physical results. They work hard to establish a breeding program that will accelerate herd improvement to meet your breeding program goals and take pride in producing results you demand.

Each year, Select’s professional evaluators meet at the Evaluators’ Conference to discuss new technologies and recent trends and view progeny of Select’s current lineup and potential graduates, all with the customer in mind.

Available in All West/Select Sires service areas only; Washington, Oregon, California, Alaska, Hawaii, Northern Idaho and Northern Montana, as well as British Columbia, Alberta and Saskatchewan. Signifies availability in Canada. Please call or email for more information.
 

 

 

Washington, Oregon, California, Alaska, Hawaii, Northern Idaho and Northwestern Montana, as well as British Columbia, Alberta and Saskatchewan.

Some Products and Services are not available in Canada. Please call 1-800-426-2697or email for more information. If not covered in these areas visit www.selectsires.com


 

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