Select Sires recently honored seven All West/Select Sires team members for excellence in sales and service in 2020.

“The Select Sires brand promise, Your Success Our Passion, defines our commitment to serving the cooperative’s dairy and beef farmer-owners,” said Lyle Kruse, Select Sires Inc. Vice President of U.S. Market Development. “It is our phenomenal sales, service and support staff throughout the United States and around the globe that deliver on our brand promise each day.”

Congratulations to our All West employees listed below!

Super Achiever Awards

The Super Achiever awards recognize staff members for outstanding performance in sales and customer service.

Super Achiever Sales Representatives

Brian Nelson, All West/Select Sires Dairy Program Specialist, Turlock, CA

“Brian has been working in the A.I. industry for a number of years as a very talented team member. He can mate cows, code cows, and talk cows! He understands genetics well and is good at translating this to our customers. He’s been involved in many of our programs, along with continuing to increase his sales each year.” – Greg Collins, All West California Sales Manager


J.R. Fisher, All West/Select Sires Sales Representative, Tillamook, OR

“When long-time Tillamook technician Dave Porter shared that he would be moving on, we looked to JR Fisher. We thought that if he did both sales and technician work in Tillamook county, he would be a great fit for this position. JR took on the challenge and with his vast knowledge and exceptional service, he has earned the trust of the dairy producers in his territory.” – Karl Krangnes, All West Northwest Sales Administrator


 Allan Hanselman, All West/Select Sires Sales Representative, Salem, OR

 “All West quickly jumped on the opportunity to hire Allan when Select Sires joined forces with Accelerated Genetics several years ago, and he has proven to be a wonderful fit for our team. His sales continue to grow year after year and he provides his customers with the best possible service.” – Karl Krangnes, All West Northwest Sales Administrator


Benny Cotta, Independent Sales Representative, Chowchilla, CA

“Benny has been in the dairy industry for many years, serving in both the role of a dairyman and sales representative. He has no trouble forming strong relationships with our customers and this is what has made him so successful in this business, along with his great understanding of cattle and genetics.” – Greg Collins, All West California Sales Manager


Super Achiever Support Staff

Mackenzie Gomes, All West/Select Sires Manager of Communications, Turlock, CA

 “Mackenzie was a natural addition to our team as a result of her family’s long legacy with All West. Now as Communications Manager, she has brought All West to the forefront in use of video and social media as tools to communicate with our members and associates. Her ability to convey the message with feeling and engagement makes her a one-of-a-kind communicator.” – Jim Wells, All West General Manager, CEO


Gold Club

Gold Club winners are recognized for their promotion and sales of Herd Management Solutions products and the award is provided in support with Select Sires’ partners, Agrarian Solutions®, Ecolab® and Milk Products LLC.

 Marvin Correia, All West/Select Sires Sales Representative, Tulare, CA

 Marvin is a man of many talents and has earned great respect in his community and the dairy industry as a whole. He is able to communicate the value of our entire product line with ease and enjoys helping dairy producers choose bulls to continue to improve their herd, as well as being able to spot the next show winner!” – Angie Kennedy, All West Director of Dairy Programs


ST Winner

Through sponsorship from Sexing Technologies, Select Sires recognizes success in sexed semen sales by honoring an ST Winner.

Denis Curtin, All West/Select Sires Sales Representative, Fresno, CA

“Hired by Lloyd Vierra and Tom Olson to join the Superior Sires team 40 years ago, this former A.I. technician from Ireland began a career that is still rolling along today! Denis’ success has been built upon his commitment and desire to serve his customers with best-in-class service.”– Jim Wells, All West General Manager, CEO

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